Georgia O'Brien

Hi, I'm Georgia. I am a digital campaigner, web developer and communications consultant.

I work with charities, NGOs and campaigning organisations to build websites and campaigns that inspire action, drive conversions, and make an impact.

My services

Web design, development and deployment

I specialise in WordPress web development, building action-led websites that are easy to use and manage without ongoing technical assistance.

I can help whether you need a new website building from scatch, changes to an existing build or even help installing an out-of-the-box solution.

Digital campaign tool optimisation

With nearly 10 years of experience working in the third sector, I know that common campaign tools used by charities and campaigning organisations such as ActionNetwork and Engaging Networks aren't always easy to customise and optimise.

I use my development skills to extend the functionality of your campaign pages, so you can drive more action and donations.

Campaigns and communications consultancy

From implementing a Facebook Ads strategy that works to improving conversions within your supporter journeys in Mailchimp, I can help you make the most of your data to deliver effective campaigns.

Training and teaching

I offer training to organisations on how to make the most out of the tools at their disposal, from Facebook to CRMs. I also teach web development, giving you an intro to the basics of HTML, CSS and Javascript.

My work

(Full portfolio coming soon)

Manpreet Kaur

I built a multilingual campaign website for Manpreet Kaur's winning campaign for Bakersfield City Council, begining with an initial one-page landing site that was eventually built out of the course of the campaign to include custom events integration, volunteer recruitment journeys and more.

Foxglove

I worked with Foxglove to re-style and extend the functionality of the WordPress integration of ActionNetwork on their existing website. This helped give their campaigns a more cohesive look, add fuctionality such as progress bars and opt-in reminders, and improve their GDPR-compliant opt-in process to increase their supporter conversion rate.

Detention Action

I helped Detention Action to re-style their existing petition pages and created templates for their write-to-MP pages on Engaging Networks. I also provided Facebook Ads training to their team and advised on their paid social strategy.

Miatta for Camberwell & Peckham

Miatta Fahnbulleh for Camberwell & Peckham (1)

I created the website for economist Miatta Fahnbulleh's winning campaign to become the Labour & Co-operative Prospective Parliamentary Candidate for Camberwell & Peckham, including support for a downloadable toolkit and ActionNetwork integration.

Deadly by Design

I worked with Foxglove to create a campaign microsite for their Deadly by Design campaign, which supports their groundbreaking legal action against Facebook's role in the Ethiopian Civil War.

Manpreet Kaur

No Palantir Coalition

I worked with the No Palantir coalition of over 50 NGOs to design and build their campaign microsite, including ActionNetwork integration.

KIND UK

Home-–-Kids-In-Need-Of-Defense-UK-short (1)

Working to budget and time restraints, I refreshed KIND UK's homepage, increased the prominence of their support and donation fuctionality, and updated the styling of key website elements such as their menus and footers.

My clients

"We hired Georgia to customise our campaigns and donate pages on Engaging Networks, and she did an amazing job, quickly and within our small budget. Georgia is great at both the design and development side of things - so the pages looks great and were optimised for the best user experience and results. The redevelopment Georgia did was much needed and we saw huge increases in conversion rates in campaign participation, sign-ups and donations."

Matthew Leidecker, former Campaigns and Communications Manager at Detention Action

"We brought Georgia in to give us some training and advice on running Facebook ad campaigns. She took us though everything we needed in a way we could all understand but also gave us the practical knowledge to run real campaigns ourselves. We put it into practice and got great results. We were particularly impressed with and grateful for Georgia's focus on our goals - campaign sign ups - throughout the training - and how she tool us though the best ways to achieve those with the resources we had. This was a huge boost to our campaigns and fundraising that would not have been possible otherwise."

Matthew Leidecker, former Campaigns and Communications Manager at Detention Action

My career

This website is the portfolio for my freelance web development and consulting work, but I also have had a successful career working as a member of staff at a variety of campaigning, political and charity organisations – including at the Co-operative Party where I currently serve as Head of Digital & Communications. Find out more about my career on my LinkedIn.

Contact

I'm currently taking on new projects and clients: if you want to discuss ideas, you can email me at georgiacobrien@gmail.com, or find me on Twitter.